Our Story

Helping small businesses, independent retailers, and entrepreneurs make better decisions without breaking the bank. That’s what we’re built for.

What Drives Us?

SegmentSpot was born of a need we discovered when starting our own small business. We struggled to find the data we needed for basic market research. When we did find it, it was one of three things: unreliable, expensive, or time-consuming.

So we set out to solve those problems, and SegmentSpot was born. By partnering with premier data providers, we’re able to source reliable data and create customized reports that get you the information you need without spending thousands. Seeing small businesses thrive – that’s what drives us. 

Bridging the Information Gap

Specific, localized data and market research has always been out of reach for small, independent retailers and entrepreneurs. We’re bringing big data to small businesses – making retail, marketing, and site selection decisions easy and accessible. With custom local market reports at a cost independent businesses and retailers can afford, we’re bridging the gap.

Our Data Sources

Trusted industry leaders in data collection, analysis, market research, and geographic information solutions.

Results-Driven Resources

How to Design Effective Market Research Surveys for Small Business Market Research

How to Design Effective Market Research Surveys for Small Business

Trade Area Analysis: Defining Your Geographic Market Location Strategy

Trade Area Analysis: Defining Your Geographic Market

Demographic Analysis for Business: What the Numbers Really Mean Market Analysis

Demographic Analysis for Business: What the Numbers Really Mean

How to Design Effective Market Research Surveys for Small Business Market Research

How to Design Effective Market Research Surveys for Small Business

Trade Area Analysis: Defining Your Geographic Market Location Strategy

Trade Area Analysis: Defining Your Geographic Market

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